BigCommerce Went Big This Year
BigCommerce’s fifth annual Make it Big event was bigger than ever this year with bigger names, bigger brands, and HUGE insights.
With a total of 18 sessions ranging from Metaverse to headless UX, this 2-day virtual event was jam-packed with content on cutting-edge topics. Then you had the speaker lineup offering insights from more than 25 industry experts like Whole Foods Market co-founder John Mackey, best-selling author Seth Godin, and Rent the Runway co-founder Jenny Fleiss.
It was truly an amazing event that brought in big numbers. The average view duration was 76% (up from 43% last year) and thanks to BigCommerce’s new interactive chat feature, engagement was fostered between attendees, with a total of 190 chat messages and 93 reactions.
This was definitely an event to see, but in case you and your audience weren’t able to join, let’s take a look at some big moments together.
- Keynote: Modern Marketing: Engaging Your Audience with Intention
Best-selling author and member of the Marketing Hall of Fame, Seth Godin helps you adopt basic principles of modern marketing to impact your business in this interview hosted by BigCommerce Chief Marketing Officer Lisa Eggerton.“If you’re not making a change happen, why did you come to work today?…All marketing is causing a change to happen.” — Seth Godin
- Leading the Change: Women Empowering the Next Era of Entrepreneurs and Leaders
A panel of diverse female leaders across industries empowered attendees to achieve success in all walks of their careers — from entrepreneurship and raising venture capital, to exploring NFTs and creating advocacy in the corporate space.Director of Commerce Partnerships at Meta Tara Syed, Resilia Founder and CEO Sevetri Wilson, and PraSaga EVP and Chief Alliance Officer Nicole Colwell share first-person perspectives to empower future generations.
- Keynote: Retail Trends and Predictions for 2022 and Beyond
With an extensive repertoire in the retail and ecommerce industries, Rent the Runway Co-founder Jenny Fleiss shared her expert insights into emerging digital trends in an interview with BigCommerce SVP of Product Marketing Meghan Stabler.“Recessions are moments when consumer behaviors are changed and people are more open to new businesses.” — Jenny Fleiss
- Demystifying Crypto, Web3 and NFTs
Try Your Best Co-Founder and CEO Ty Haney, Co-Founder of Hungry Wolves NFTs, White Sands Metaverse Adam Hollander, and Bitpay VP of Marketing Merrick Theobald (moderated by BigCommerce Senior Brand Manager Leah Spector) helped break down what exactly these topics mean, how they relate to modern-day retail and the potential that lies ahead for your business — despite the ups and downs of today’s market.
There’s no reason to feel left out and don’t wait for the future to drive your business — get there first when you experience the full Make it Big 2022 event on demand. All the big moments listed above and more are just a click away.
Register today to watch the full event on demand.